"Bershka's collections are a reflection of the influence of music, social networks and new technologies in fashion. Bershka stores show styles and trends based on this philosophy, as reflected in the “Stage” concept, its latest store image, which conveys the spirit that is born from music, concerts and backstage.
Bershka was founded in 1998 as a groundbreaking fashion concept for a young, dynamic, demanding public that is up-to-date with the latest trends. Today, the combination of music, screens, graphics, state-of-the-art lighting and contemporary furniture make shopping at Bershka an experience in itself."